Invaluable insights & updates from our team

The latest news, insights and updates from Infinity Blue.

2024 MARKETPLACES PLAYBOOK
2024 MARKETPLACES PLAYBOOK

Here's our 2024 Playbook outlining strategies for launching successfully into various markets, sectors and platforms each month.This playbook can serve as a guideline for what is to come from Infinity Blue when looking to launch into various markets and sectors…...

The Power of Diversification: Selling on Both Amazon and Walmart Marketplace.
The Power of Diversification: Selling on Both Amazon and Walmart Marketplace.

In Summary, the ever-evolving landscape of e-commerce, sellers face the strategic decision of choosing the right platforms to reach their target audience. While Amazon and Walmart Marketplace are both retail giants, some might wonder whether it's worth the effort to…...

Preparing for Q4 Sales on Amazon: Essential Insights
Preparing for Q4 Sales on Amazon: Essential Insights

Are you an Amazon seller eager to seize the full potential of the Q4 sales opportunity on Amazon marketplace?With the holiday season on the horizon, this is the time to fine-tune your strategies for peak performance. In this article, our…...

amazon’s Brand analytics – an untapped resource to drive brand GROWTH
amazon’s Brand analytics – an untapped resource to drive brand GROWTH

Many brands are not aware of the existence or capabilities of Brand Analytics. We use this regularly and are always surprised at the lack of awareness of it. More on that below! What is Brand Analytics?Amazon frequently introduces new tools…...

The Advantages of Selling Cross-Border on Top Australian Marketplaces
The Advantages of Selling Cross-Border on Top Australian Marketplaces

In an era where the world is more connected than ever before, e-commerce has emerged as a powerful driver of global trade. For ambitious sellers seeking to expand their reach and grow their business, the Australian market offers a treasure…...

Unlocking Growth and Security: The Reasons and Benefits of Using Merchant of Record Services
Unlocking Growth and Security: The Reasons and Benefits of Using Merchant of Record Services

In the rapidly evolving digital landscape, businesses are increasingly turning to online sales as a primary revenue stream. However, navigating the complexities of various international marketplace platforms, payment processing and compliance can be daunting. Alternatively, you may have an excellent…...

Why Sell on Walmart Marketplace?
Why Sell on Walmart Marketplace?

Infinity Blue Marketplaces is excited to have officially partnered with Walmart Marketplace. This provides an exciting opportunity to expand and accelerate our client’s points of sale. If you are keen to get started or find out more, simply reach out…...

Seller Central or Vendor Central: the pros and cons
Seller Central or Vendor Central: the pros and cons

Trying to decide whether to make the move from Seller Central to Vendor Central? In this article we explore what each of them actually are, and the pros and cons of both – so you can decide which is best…...

Getting started as a seller on Amazon
Getting started as a seller on Amazon

We probably don’t need to tell you the reasons for selling on Amazon – but the stats really are impressive. Like the fact that two in every three consumers start their search on Amazon. Or, that out of the 150…...

Want to sell into the EU? Here are our 5 key watch-outs
Want to sell into the EU? Here are our 5 key watch-outs

If you’re a UK-based Amazon seller or e-commerce business looking to expand globally, you’ve more than likely thought about starting close to home – by offering your products to customers in the EU. Since the UK left in 2020, it’s…...