Our webinar series is here to offer insights, strategies and expert advice tailored to specific areas of focus. We will be inviting brands, partners and friends from other offices to join us throughout to give their experiences, hurdles and successes to us all. If there is any area that you think would be of interest please reach out as someone in the team will have ideas! We hope you can join us.
Friday 24th January 2025
An overview of the UK e-commerce landscape. Strategies for successful marketplace entry in the UK. Top marketplaces in the UK to consider: Amazon UK, eBay UK, OnBuy and more. Marketing tactics and localisation for UK consumers.
Wednesday 18th October 2023
TikTok Shop is the UK’s fastest growing marketplace and a vast platform to promote brands and products.
Whether this is new to you or something you want to improve, this webinar is highly informative and inspiring.
Ben Muir, founder of Unsociable, the social commerce business who specialise in launching brands on TikTok Shop gives you his unique insights, explores captivating case studies for you to learn from and answers questions.
Hosted by Paul Laidler, Commercial & Partnerships Director at Infinity Blue.
Thursday 28th September 2023
Walmart Marketplace is rapidly expanding as a platform and for the brands that are on there.
Join Drew Lichvar, Business Manager from Walmart to hear specialist advice on how to supercharge your US brand presence and sales in the USA on Walmart Marketplace.
The webinar covers the platform, categories, listings advice, marketing tools and how to use them, pricing, logistics, consumer expectations, business requirements and more.
Hosted by Charles Kochel, MD of Infinity Blue North America.
Wednesday 20th September 2023
China is often one of the top targets for brand sales given the size of the market. As many find out, it is not always that straightforward.
Bjorn van der Veen, Infinity Blue's China MD guide you through everything you need to consider. The consumer ecosystem, what Chinese consumers are looking for, types of marketplaces, best cross-border marketplaces, categories, logistics, marketing strategies and more.
Hosted by Paul Laidler, Commercial & Partnerships Director at Infinity Blue.
Wednesday 13th September 2023
The UK is a significant ecommerce market but it is competitive and needs a shrewd approach for success.
Hear from Paul Laidler, Commercial & Partnerships Director at Infinity Blue, about the UK marketplace ecosystem, logistics, technology and cultural considerations to make your UK expansion successful.
We also hear from Tomasz Połeć, Co-founder of Taxology to guide you through the important area of VAT and tax.
Hosted by Damian Kuczynski, MD for Poland at Infinity Blue.
*This webinar is mainly in Polish*
Wednesday 6th September 2023
Poland is a huge ecommerce market with a lot of space to take up for premium brands.
Damian Kuczynski, our Polish MD, guides you through the online retail ecosystem including guidance on Allegro, the largest marketplace in Poland.
We also cover tax, business requirements, logistics and cultural aspects that all need aligning for success in Poland.
Hosted by Paul Laidler, Commercial & Partnerships Director at Infinity Blue.
**sound quality is variable
Wednesday 5th July 2023
As one of the largest online markets globally, Germany is a huge opportunity for any brand.
This webinar taps into the expert knowledge of Melanie Erler, IBG’s Marketplace Manager for Germany.
The webinar covers online consumer behaviours, the array of highly successful marketplaces German consumers shop on, tax and delivery considerations.
Hosted by Paul Laidler, Commercial & Partnerships Director at Infinity Blue.
Wednesday 21st June 2023
With the right approach, the UK and Europe can be lucrative and successful markets.
We have a panel of experts to guide you through the marketplace ecosystem, taxes, logistics, technology and cultural considerations to make it a straightforward and core part of your brand sales portfolio.
Guests are Alex Wyatt from Simply VAT, Riley Gosling from Westbound Logistics and Paul Laidler, Commercial Director at Infinity Blue.
Hosted by Charles Kochel, MD of North America at Infinity Blue.
Wednesday 17th May 2023
Join us to hear from experts on selling to the US market.
We will cover marketplaces, the overall US consumer market, logistics, taxes, payments and more, to guide you through expanding and/or growing your brand in the US (and tips for Canada).
We will also hear from brands who have already succeeded in conquering the USA.
Guests from Avalara and Landmark Global.
Hosted by Paul Laidler, Commercial & Partnerships Director at Infinity Blue.
Wednesday 3rd May 2023
An introductory webinar on how to sell successfully on online marketplaces.
Providing a structured business approach to expanding on marketplaces.
Covering geographies, platforms, logistics, tax, staffing, technology, marketing tools and a host of other considerations.
Led by Frank van den Berg, Infinity Blue's Group Sales Director, who has over 20 years of experience supporting businesses with online international sales development.
Selling food & Beverages online in the USA
A D2C E-Commerce Approach to Reaching Customers In New Markets
Set up and Sell Successfully on Marketplaces for B2C and B2B
How to develop and manage a direct-to-consumer ecommerce business for brands and manufacturers
on global marketplaces
Start Selling Online …in Brazil
Start Selling Online …in the USA
For manufacturers and brand owners
