Digital Commerce

Conversion Rate Experts

We’ll unravel your purchasing process from a customer’s perspective, give you a better understanding of how your site is being discovered and identify crucial interaction points. Using this data we’ll help you maximise every potential lead, providing growth and sustainability to your business.

The Infinity Method

Our omnichannel approach ensures a seamless customer experience by rethinking business strategy, integrating new technologies, and updating processes to enhance every aspect of the business.

We will research and analyse all aspects of the business that feed into its performance. We can build you a tailored analytics strategy that fits your business needs.
We will cover all areas of strategy, including goal-setting, analysis, strategy planning, strategy implementation and ongoing monitoring against objectives and goals.
Our team will optimise your product presentation, purchase process, post-sale strategies and customer loyalty.
We can handle your content creation and build credibility and trust in your brand, as well as increase engagement and user satisfaction to help your business grow.

Organic Content

Build sustainable growth with our Organic Channel expertise. From SEO and Klaviyo-powered Email Marketing to Shopify management and optimisation, we help brands enhance visibility, nurture customer relationships, and drive long-term loyalty. Our holistic approach ensures consistent engagement and scalable success.

SEO

Ecomm Management

CRM

Performance

Drive immediate visibility and sales with our expert Paid Media strategies. From high-performing PPC campaigns to META and Programmatic ads, plus Affiliate Marketing, we help brands target the right audience at the right time. Our data-driven approach ensures maximum ROI, scaling brand awareness, conversions, and customer acquisition.

PPC

META Ads

Affiliates

Programmatic Ads

Lead Generation

In today’s competitive market, generating high-quality B2B leads is the lifeblood of business growth. Whether you’re looking to expand your client base, increase sales, or build lasting relationships, our effective lead generation ensures your pipeline is always full of potential customers ready to engage.

B2B

Social Commerce

We create purposeful content designed to make an impact, not just take up space.
Our end-to-end content cycle ensures every piece is strategically crafted, effectively distributed, and continuously optimised. By connecting content production, organic and paid marketing, brand messaging, and performance insights, we refine each campaign to drive deeper engagement, higher conversions, and sustainable brand growth.

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Creative Content

Our Proccess

Conversion Rate Optimisation

Our CRO audit reveals how customers interact with your brand and identifies gaps in your conversion funnel. The aim is to offer insights into the web and mobile experience for your business to work towards improving your customer experience and their journey through to engagement and acquisition.

We have three different levels to our audits. These range from a light touch analytics and user experience review with conversion-focused recommendations, to a granular review of all channels with UX design wireframes and concise user mapping.

Lite: A review of platform performance, analytics software and UX and provide a report of key insights and recommendations.
Standard: An in-depth review of platform performance, analytics software, UX, CRM and all digital channels. Provide an in-depth report summarising key insights and defined, data-based recommendations for conversion rate optimisation.
Advanced: An in-depth review of platform performance, analytics software, UX, CRM and all digital channels. Provide an in-depth report summarising key insights and defined, data-based recommendations for conversion rate optimisation. Develop concise user mapping and design UX wireframes based on data-led recommendations.

Free Lite Audit

Our Process

Review

We uncover what your customers think of you, what you think of yourself, and what you want to accomplish. Your current channel performance is critical to developing and improving your customers’ experience, their journey through to engagement, conversion and Retention.

Think

We interrogate data and analytics to build deep, meaningful insights to understand your consumers’ basic needs, drive engagement and influence brand perception. Our learning is boiled down into actionable insight and strategic direction.

Do

We create a practical roadmap and framework for your brand, pinpointing customer segments, channels, and content. From tailored communications and branded content to interactive offers and product pricing, we optimise the customer experience, enhancing performance to meet your short and long-term goals.

Report

Our bi-weekly reporting provides insights and refines strategies on how we can reach maximum growth for your brand and scale into new markets.

Brand Growth

Covering all bases

“A lot of brands don’t have the capability to create engaging, eye-catching content across numerous channels for multiple regions. We can produce this to ensure that brands stay relevant in each market they enter.”

Alex Bateman, Digital Strategy Director

Our Technology Partners

Infinity Blue leverages our trusted partnerships and best-in-class technology to drive growth for our clients. These partnerships give us insider access, advanced tools, and priority support, allowing us to build high-performing e-commerce stores (Shopify, Magento), run impactful ad campaigns (META, Google, AWIN), optimise customer journeys, and boost retention through data-driven email strategies (Klaviyo). Together, they help us deliver smarter, faster, and more scalable results.

Success Stories

Case studies

Lights 4 Fun

8.6MOrganic Impressions

The Property Franchise Group

56kOrganic Impressions

FAQs

How long does it take to see PPC results?

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PPC can generate traffic immediately, but performance optimisation takes time. Most businesses see meaningful insights within the first few weeks, with significant performance improvements over 2-3 months as campaigns are refined.

How can Klaviyo email marketing improve my customer retention?

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Klaviyo enables personalised, data-driven email campaigns, such as automated flows and segmentation, to engage customers at the right time. This builds brand loyalty, increases repeat purchases, and maximizes customer lifetime value.

How long does it take to see results from SEO?

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SEO is a long-term strategy, and results typically start to show within 3 to 6 months. However, this depends on factors like competition, industry, and website health. Our team ensures ongoing improvements to boost rankings and organic traffic.

Can CRO help if I already have good traffic but low sales?

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Yes! If your website gets traffic but struggles with conversions, CRO can identify why visitors aren’t purchasing and implement targeted solutions to boost sales. From refining product descriptions to optimising checkout flow, we ensure that your traffic translates into revenue.

E-Commerce Insights

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Infinity Beverage

Conversion Rate Experts

The Infinity Method

Organic Content

Performance

Lead Generation

Social Commerce

Conversion Rate Optimisation