Download:
The Walmart Opportunity Playbook

We’ve put everything we know about getting international brands onto Walmart into one document. Inside you’ll find:

  • Why Walmart beats Amazon as a US entry point for new-to-market brands
  • A step-by-step breakdown of the route into America via Walmart Marketplace
  • The four mistakes brands make, and how to avoid every one of them
  • How Walmart Fulfilment Services works and why it’s non-negotiable
  • What IBG’s end-to-end Walmart management actually includes
  • What it means to work with one of only 20 Walmart International Strategic Partners globally.

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Is Walmart right for your brand?

Walmart is America’s second-largest e-commerce platform, but it’s less saturated, less expensive, and more open to international brands. Infinity Blue Group is a Walmart Marketplace agency & one of only 20 Strategic Partners globally.

Every IBG engagement starts with an honest conversation. We’ll look at your category, your current channels, your margins, and your US ambitions.

The Opportunity

120M+

Monthly visitors to Walmart.com

#2

eCommerce platform in the US

90%

Of US households reached every week

4,600+

physical US stores creating omnichannel reach

$648B

Walmart’s annual global revenue